Anderson Baillie Projects | Integrated Marketing and Sales

Anderson Baillie recognises that corporate marketers have always seen the need to outsource disparate marketing communications. However, rather than focus on one specific area of the process, we retain a broad perspective of the project, allowing a true mix of integrated solutions and the implementation of a ‘joined-up’ marketing strategy.

We have developed our own specific methodology of strategic marketing and planning through to full communications delivery, tightly integrating these solutions and the sales process.

	Anderson Baillie Projects Our proven methodology to simplify and deliver any complex integrated business development programme.
	Outsourced Marketing Providing a management services resource on a strategic and/or tactical basis.
	Intelligent Lead Development Using smart marketing and sales techniques to accelerate business development.
	Key Account Planning Target major accounts with compelling propositions, driven by the buying market & situation.
	Channel Management Channel management techniques and managed programmes.

Anderson Baillie Business Growth
This is where the benefits of an integrated sales and marketing approach correlates with that of your business goals and strategy.

Communication, being understood, generating influence. It's what we're in business to do. We put our emphasis on intelligent creativity, producing work with a well defined role in making that elusive connection with an audience.

	Branding and Design Providing strategically driven intelligent design and creative solutions.
	Web Marketing Digital media solutions and applications to support your marketing and sales objectives.
	Exhibition & Event Management Over 18 years experience implementing & managing successful, memorable & effective worldwide blue chip client event & exhibition centric projects.

	Public & Analyst Relations Audience Relations programme fully integrated with all other lines of communications.
	Information Management Solutions A complete data management service covering database development and managed CRM application services.

Latest News	Project Tools
17/09/2007 i3 and Anderson Baillie Attracting the best people worldwide Read 16/04/2007 Anderson Baillie re-launches "Intelligent Lead Development" Offering Anderson Baillie Projects, the company that specialises in lead development programmes for IT and Technology companies. Read 01/12/2006 Axida helps deliver Wickes home delivery Axida, a specialist in multi-channel fulfilment software, has won a major contract from Wickes for a software package designed to manage its home deliveries in the UK. Read	Online campaign management, lead tracking and reporting. Secure client extranet to plan, manage and catalogue client accounts and programmes. Anderson Baillie’s Marketing Implants The supply of interim professional marketing resources.
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